Whilst I was on the College Road Trip, Make Up Forever celebrated its 30th Anniversary. HAPPY ANNIVERSARY GUYS!
And what did one of my favourite makeup brands do to celebrate that momentous occasion? What else? Release a breakthrough new eyeshadow formula! It took three years to create the Pigment Atomization and Water Blend Technology that’s in the new Make Up Forever Artist Shadows. What that means is that these new eyeshadows deliver 88% concentrated pigment now, the highest on the market of ANY eyeshadow. And the Water-blend technology makes these eyeshadows like NOTHING you’ve ever tried before. They are like a cream instead of a powder and blend all by themselves. I SWEAR.
There are 210 shades of Make Up Forever Artist Shadows in textures of Matte, Satin, Metal, Iridescent, and Diamond finishes. I mean WOW. Can you imagine having 210 MUFE eyeshadows all in a palette ready to use…that would be makeup HEAVEN, right? Oh please God, Let it BE. 😀
The numbering system is a bit confusing I know, but there is a method to the madness. The number of each shadow shade indicates the finish(Satin, Matte, Iridescent, Diamond) and the family number that the shade belongs to in the Colour Wheel. Did you know that? Each colour in the wheel has a number! So 3 is greens for example, and 7 are oranges! See, that’s how you really know that MUFE is truly a makeup artist line. And when you know that bit of info, the numbering system ain’t all that confusing anymore. It’s like Makeup Dewey Decimal System. 😛
Now you can buy the Make Up Forever Artist Shadows as singles($25), as a Duo($39), or for the most bang for your buck get a trio($50). And those prices include the case. As you can see, you get more for your money when you buy a trio. LOVE that.
Those are the gorgeous Make Up Forever Artist Shadows in D-750(Diamond), I-730(Iridescent), and M-738(Matte). And if you want to make your eyes look as blue as possible? YOU NEED THEM. Oh, and some of the Make Up Forever Artist Shadows like that I-730 can be used as a blush too!
HELLO NURSE! That swatch folks? ONE FINGER PASS. Can you believe the pigmentation? I couldn’t!
The Make Up Forever Artist Shadows take some getting used to applying I have to say! Each kind of texture needs a different kind of brush dip. Some of them you need so little on your brush like the Diamond finish. But that little bit delivers BAZINGA! Sparkle city! That pumpkin iridescent shade I-730 was the easiest to use, so blendable and creamy! And the matte? Really powerful too if you’re not careful! I used it mainly on my bottom lash line, and bit in the outer corner and crease. All of them though? Blend like a dream. No effort whatsoever.
Over a primer they last and last with no creasing at all. I bet if you don’t have oily lids like me you wouldn’t even need a primer with them. All I know is that these are some of the best eye shadows I’ve ever tried. And that means I want more. Oh, and I did try I-730 as a blush and it was pretty amazing! Not a shade I can pull off, but if you are medium to dark skin-toned, then it’s probably something you’d LOVE. PUMPKIN BLUSH DUDES.
Have you tried any of the new Make Up Forever Artist Shadows yet? I wish that all 210 shades were in every store! I want to see/toucha’ toucha’ toucha’ them ALL!!
*products sent by the lovely PR for review, thoughts are mine as always!